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The future of banking

At this year’s CeBIT in Hannover, GFT Technologies AG will be showing how banks can successfully handle the urgent need for digital transformation.

27 Feb. 2015

Three in four Germans under 40 now do their banking online and are increasingly doing so using mobile devices such as smartphones and tablets. Since many of these people have little, if any, personal contact with an advisor, customer loyalty is in terminal decline – with disastrous consequences for a growing number of bank branches. At this year’s CeBIT, GFT will be showing how banks can drive forward the digital transformation they so urgently require.

To make the digital banking of the future as realistic as possible for visitors, GFT is installing a digital banking lab at the fair, using a networked living room and a bank branch of the future to demonstrate the innovative service portfolio. In each of the modules, the customer takes center stage and has the chance to see what the bank of tomorrow has to offer – from personalized smartphone greetings when entering the bank to mobile peer-to-peer payments and automated account optimization as part of personal finance management.

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