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Customer Centricity

'Best Friends' at the Salesforce World Tour @ CeBIT

If you want to create innovation and forge new paths, you need reliable partners at your side who have the same vision and enthusiasm for topics and projects – just like best friends. For Salesforce, the exchange with and the appreciation for its partners is of particular importance.

16 Mar. 2017

The PartnerForum at the Salesforce World Tour @ CeBIT will this year once again be the hub for exchange between partner companies, resellers and channel experts. In addition, partner awards for outstanding achievements will be presented for the second time.

CeBIT is the trend monitor for the ICT industry, but also the main event for exchange between partners, resellers and channel experts. Joint successes find their start, new projects are initiated, synergies are explored and new strategic partnerships are founded here.

"At the Salesforce World Tour @ CeBIT, we would like to support the exchange between partners and show them how important they are to us and our customers," said Markus Reischl, Salesforce's Regional Vice President Alliances & Channels EMEA Central. "This is why we have further expanded our PartnerForum this year with the Partner Lounge and are looking forward to more than 150 guests. Wednesday evening, we'll meet for a collective get together in Hall 9, where Neeracha Taychakhoonavudh, SVP Global Partner Program, will start the evening with a keynote address." The Salesforce Partner Awards will be presented in the categories of 'Newcomer,' 'Growth Contributor,' 'Giving Back (' and 'Innovative Solution.'

The Salesforce Partner ecosystem is now as broad as its customers' needs and offers diverse added value. For example, ISV partners are developing vertical and horizontal solutions on the Salesforce platform that complement native applications. Global system integrators, on the other hand, are supporting the implementation of Salesforce projects worldwide. Salesforce is close to its customers thanks to local sales and implementation partners.

"Our partners have the expertise and regional proximity to implement projects quickly and efficiently. Our resellers allow us to tap into customer potentials where we do not ourselves have to scale. We are looking forward to meeting with our long-term partners such as Accenture, Deloitte, Telekom and NTT Data. But our many other smaller partners are also particularly important to us. In small and medium-sized businesses especially, customer potential is so great that we are absolutely dependent on local and highly effective partners," says Markus Reischl.

We are looking forward to the joint exchange with our partners, resellers, customers and interested guests at the Salesforce World Tour @ CeBIT.

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