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CEBIT Global Conferences

Bernd Leukert: Digital transformation is not just another hype

The Digital Transformation must be on the agenda of each an every company around the globe, said Bernd Leukert, Member of the Executive Board and the Global Managing Boards of SAP at CeBIT Global Conferences.

15 Mar. 2016

The Digital Transformation is something that will not happen in three or five years, but at this very moment, while he stood on the stage, Mr. Leukert said.

"The Digital Transformation is not another hype that will pass by quickly." The implication was clear:

"Only those companies that master the Digital Transformation successfully, will be the rising stars of the near future."

For the Digital Transformation, there is no easy solution

CeBIT 2016 Leukert SAP 127
Bernd Leukert, SAP

To master the Digital Transformation there is no easy and universal solution, Mr. Leukert said. But so much is clear: Digital Transformation requires a huge cultural change and the reinvention of every business. Every employee of a company must be prepared for change.

Every company has to ask five key questions to be successful in the future: How do I engage with my costumers? How am I different from my competitors? How will it change my way of production? How can I optimize my profitable business for the future demands of the market? How can I scale and manage my business?