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Future Mobility

Samsung looks to mobility

To date, the largest conglomerate in South Korea has been best known for its cell phones and televisions. Now, Samsung is launching a technical platform for autonomous driving, positioning itself in the automobile and mobility sector.

30 Jan. 2018 Dirk Bongardt

Samsung’s platform for automobile manufacturers and mobility providers is called DRVLINE . The open platform of hardware and software components has a modular, scalable structure. With it, automobile manufacturers can integrate the latest technological developments into their new vehicles. Last year Samsung prepared to establish the new business field, acquiring Harman, a leading manufacturer of connected car technologies, for around eight billion US dollars and setting up a strategic business unit for the automotive sector within the group.

Experts such as AT&T manager Chris Penrose expect autonomous vehicles to penetrate the market as early as mid-2020. However, Penrose does not assume that they will completely replace cars driven by humans any time soon – autonomous driving has been the subject of strict legal limitations and there are still a great deal of unanswered ethical questions: For example, how should an autonomous vehicle respond in situations where injuries cannot be avoided?