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Social Business: Collaboration & Communication

Event

When & where

2012/03/09
10:45 - 11:30
Convention Center (CC), Room 2

Social Business: Collaboration & Communication, Convention Center (CC), Room 2 Schließen

Convention Center (CC) - overview

Exhibiton grounds overview

CeBIT Global Conferences - Panels

Speaker

Michael Buck, Dell
Georg Ell, Yammer
Clint Oram, SugarCRM

Tabrez Syed, Spiceworks Inc.
Host(s):
Eric Savitz, Forbes

Facts & Figures

Type of event: Panel

Display Category: Special Events

Language: english

Simultaneous interpreting: german

Participation:Participation free of charge to CeBIT ticket holders. Registration required.

Description

Social media have long since taken up residence in the business world. And they are so much more than just another marketing channel; they are reshaping all aspects of corporate culture. What we need now is a fundamental strategy to manage this process. The ways in which various companies are approaching this challenge and the insights they have gained so far will form the subject matter of this panel discussion. Are we really on the brink of a new era of "social business"?

Speaker/host(s)

Speaker(s)

Michael Buck
Director, Global CSMB Online Marketing and Marketing Strategy
Dell

Georg Ell
General Manager EMEA
Yammer

Clint Oram
Chief Technology Officer
SugarCRM

Tabrez Syed
Vice President
Spiceworks Inc.

Host(s)

Eric Savitz
Forbes

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