As this year's Partner Country, Japan made a major impact right from the start. CeBIT 2017 drew to a successful close on Friday. “With live displays offering tangible insight into the potential of, and best strategies for achieving digitalization, plus Japan as an outstandingly innovative Partner Country and superlative coverage of all of the industry’s hottest topics, CeBIT 2017 has ticked all the right boxes.
"The show got off to a brilliant start at the Welcome Night ceremony staged on the exhibition grounds with participation by Japanese Prime Minister Shinzo Abe and German Chancellor Angela Merkel, and the same upbeat vibe was felt throughout the halls in the days that followed," commented Frese. The over 200,000 visitors in attendance were particularly impressed with Japan’s showcase as the event's official Partner Country.
With a huge lineup of 120 companies in two halls, Japan set a new record. "Japan demonstrated it has already taken major strides on its way to entering the digital age," said Frese, adding that the nation's highlighting of its "Society 5.0" initiative provided rich insight into the transformative power of digitalization and the shape of things to come in business and society. "The program's all-encompassing approach embraces every aspect of the economy and society, and the debate it sparked met with keen interest on the part of CeBIT visitors," remarked Frese, adding: "As such, our Partner Country provided major impetus for the new-look CeBIT, where players form the realms of business, government and society at large will be getting together to illuminate and explore every conceivable aspect of digital transformation."