Much more than just a numbers game

The future of Big Data – Top theme at CeBIT 2014

Datability is all about the ability to use large volumes of data sustainably and responsibly.

Talk of Big Data usually raises the specter of huge numbers: countless trillions of bytes in existence, countless billions of news items sent hourly, countless millions of photos shared daily. And so? One statistic says that there are now as many bytes as stars in the universe – but we would never choose to count the total number of stars every day. What is much more important for companies is what the data contains. What meaning and impact does it have for businesses? What can they do with it? That is the decisive question – and hotly discussed at CeBIT 2014.

 

ARTICLES. STATEMENTS. TRENDS.

Big Data in Europe: Evolution AND Revolution

BITKOM Research offers this report free of costs until the end of March 2014. more

Users decide nothing – Big Data does it for them!
Do you know how fast you can see? One glance with a human eye lasts at least 200 milliseconds – which is pretty fast. But that is nothing compared to what Big Data can do. more

Big Data is protecting you
Lately Big Data is mentioned more and more in connection with another notion that had fallen into disuse until recently: Big Brother. more

What does "Big Data" really mean?
Is this really a new phenomenon? more

Big Data can do great things for your business
Most companies have a diverse range of data, most of which tends to languish unused on some server or other. more

Big Data takes the anguish out of online shopping
Big Data can also deliver direct benefits to consumers and retailers. more

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