The digital cloud has developed into a virtual garage for young startups, where concrete applications are developed from initial business ideas. Established companies have discovered the Cloud for themselves, in order to operate their entire IT there – securely, flexibly, and cognitively.
Garage is old hat, today it's the Cloud
But the virtual workplace has its limits: the Cloud can’t replace either desk or conference room. At CeBIT, IBM, together with the company Design Offices, is showing how the interface to the real office can be designed intelligently.
Under the motto "Cognitive Ways to Work", visitors experience how the intelligent workplace of tomorrow is more than just the smartphone, Cloud, and cognitive computing.
Design Offices concern itself with haptic work environments. Already today, its modern working landscapes offer the perfect combination of functionality, design, and feel-good atmosphere in its 13 locations in Berlin, Düsseldorf, Frankfurt, Hamburg, Köln, München, Nuremberg, and Stuttgart. Whether it’s a startup, mid tier, or industry, there is a tailor-made working area for everyone, from co-working spaces to offices, project offices, and meeting rooms.
Using concrete scenarios, IBM presents how virtual and real workplaces interact: visitors can look over the shoulders of Tina, Helga, and Petra from marketing and online trading, or follow Andreas on his deployment as a technician. Sales manager Tom shows guests how he uses IBM Watson Workspace, because he can centrally pool all information there. And Andy, a maintenance engineer in lignite mining, controls his machines via iPad.
They all work either in Home Office, in the cafe, or even in the Design Offices premises – regardless of whether alone, in a team, with external partners or customers. Therefore, at the IBM stand in Hall 2, you won’t find the normal demo places where workplaces of today and tomorrow are presented, but rather sofas, bar tables, or modern office furniture from Vitra.
And the fact that "Cognitive Ways to Work" is not only intelligent and comfortable, but also secure, is documented just around the corner at "Watson for Cybersecurity". That is where the next visit to the IBM CeBIT stand takes us.
If you would like to know more about "Cognitive Ways to Work" and the limitless world of IBM Watson, make an appointment here .