"The gold hidden under system vendors’ floorboards" is how the trade journal CRN describes the trend to managed services. In particular medium-sized system vendors are faced with the challenge of realigning their processes and internal organizational structures. At the same time as IT operations and application support is becoming more challenging, system landscapes are becoming more complex, programs more versatile, and the demands placed on security, compliance, scalability and availability are increasing.
There are still "enough system vendors who can solve their customers’ problems by using the sneaker network and ad-hoc fire brigades," states CRN. It is still possible to make money with this business model. However, according to CRN, increasing standardization and sophisticated IT reference concepts from the cloud combined with services will ensure that there will be less demand for such service providers.
How can system vendors become managed service providers? This question along with the subject of cloud services will be the focus of intense discussion at the commerce center Planet Reseller at CeBIT 2016.
"For system vendors, Planet Reseller is the strategic compass that points the way to becoming service providers"
For the ITC channel the reseller center is "a unique networking platform" that provides the opportunity to become acquainted with innovative solutions for managed services and cloud infrastructures and to compare notes with experts.
"It’s especially easy to learn how quickly and successfully innovative IT services are adopted by the market from the younger generation of cloud-oriented entrepreneurs," believes Felzmann. For that reason, Planet Reseller is letting numerous ITC experts and practitioners from the system vendor sector have their say at CRN’s TV studio . Together with directors of up-and-coming service companies they will present new IT models in interviews and discussion rounds. Specialist distributors and system vendor partnerships at Planet Reseller will also provide important incentives for setting up and expanding IT services.