The chancellor’s two-hour walkabout of CeBIT is a tradition. In 2014 Britain’s prime minister, David Cameron, accompanied Angela Merkel around the fair. This year it was the turn of Switzerland’s president, Johann Schneider-Ammann. Switzerland is this year’s official partner country.
Earlier, Merkel had emphasized how crucial CeBIT is for the entire sector. "Bit by bit, business, public administration and society are changing. There is probably no better place to experience the digital revolution than at CeBIT, the most important marketplace for the digital world. Here, large companies, medium-sized firms and startups from 70 countries have a unique platform to present themselves as the drivers of new trends."
Their joint tour through CeBIT began on Tuesday morning at the Swiss stand. Nexiot and Beekeeper were among the companies that had a chance to present their products to the German chancellor.Wingtra, a startup, showcased its drone; the chancellor was enthusiastic about the mix between an airplane and helicopter.
Other stops in the CeBIT partner country exhibition area were Swiss Post, ETH Zürich (an institute of technology) and SIX, the Swiss Stock Exchange.
Afterwards, the chancellor and the Swiss president got a glimpse of the innovative strength of the digital economy and the digital transformation that is taking place across all industry sectors. They also informed themselves about the Internet of Things.
At the stand of the Karlsruhe Institute for Technology (KIT), the main topics on display were parallelization, gesture control, software protection and augmented reality applications. Deutsche Telekom’s stand focused entirely on the cloud.
Angela Merkel ended her tour of CeBIT by visiting the stands of Intel and IBM. Intel showcased innovations and end-to-end solutions for data centers, the Internet of Things, embedded technologies and security. At IBM the emphasis was on cognitive business, and IBM Watson plays a key role in that context. IBM Watson is a self-learning system that was created to capture and understand all kinds of data – with the aim of drawing conclusions.
Follow the chancellor as she explores this year’s innovations at CeBIT 2016. We have captured the first hour for you on video at Periscope .