A website’s no longer enough these days – what businesses need is an app! It seems that every event, magazine, museum, hotel, club and even hipster party has its own special app. As more and more people rely on mobile devices to access information, apps for smartphones and tablets are becoming the best line of contact for communicating and interacting with target groups in various ways. This led TouchingCode GmbH (est. 2010) to plow its experience in programming apps into creating a content management system (CMS) for mobile apps. Designed to make life easier for app developers, APMATO is on show for the very first time at CeBIT 2016 in Hannover.
The inventors of APMATO CMS say it speeds up the app development process enough to make industrial-scale output a reality – which is bound to please web agencies in particular. APMATO works in a somewhat similar way to many website content management systems. The editorial sections of apps can be created and then updated in a visual editor. The back end – all the work that goes on behind the scenes – creates real native apps, including store functions if desired. The apps created using APMATO run smoothly on both iOS and Android, and offline if need be – one of the big advantages apps have over websites. APMATO’s designers are particularly proud of its deep app linking, which means that searches on Android and iOS devices also scour the content of apps created with APMATO.
TouchingCode GmbH (10965 Berlin, Germany), Hall 11, Stand D33, (3)