The Partner Country agreement was signed on 1 July at the Swiss Embassy in Berlin by Marius Felzmann, Deutsche Messe’s Senior Vice President in charge of CeBIT, and Ruedi Noser, President of ICTswitzerland.
The agreement paves the way for CeBIT to shine its spotlight on a nation that leads the world in the uptake of digital technologies.
"The participating Swiss companies and institutions will bring their world-class know-how and innovative solutions to bear on CeBIT, providing a major boost for the digital industry and its user industries worldwide."
While the Swiss financial and insurance, mechanical and plant engineering and medical technology sectors are at the vanguard of the country’s digitization revolution, many other key sector are catching up fast.
Consequently, EITO (European Information Technology Observatory) is forecasting the Swiss market for software to grow by 5.5 percent in 2015 and the country’s market for IT services, by 3.3 percent.
"I am profoundly convinced that the successful presentation of Switzerland in Hannover will further increase the public awareness of the importance of information and communication technologies."
Switzerland: The very best in cutting-edge technologies
Swiss companies will have a strong presence at the central Partner Country pavilion in Hall 6, where they will run presentations in the Research & Innovation, Financial Technologies, and Business Security displays. They will also mount presentations in the Communications & Networks display in Hall 13.