5 March 2009, 2 p.m. - 6.30 p.m., Convention Center (CC), Room 2

The challenges facing the automobile industry are probably greater than in any other sector. Globalization and the current state of the world economy make it even more important for the industry to meet its own high standards and improve performance across the entire value-adding chain. In this context IT has become the key tool in advancing business strategies. 

Top decision-makers from the international automotive industry gathered at the Automotive Day during the world's biggest IT show - CeBIT in Hannover. They presented and discussed the latest IT trends, solutions and innovations and offered insights into how IT can improve the performance of this exciting, dynamic industry.

The following speakers were there:

  • Klaus Straub, Chief Information Officer Audi AG
    topic: "IT governance in the automobile industry"
  • Günter König, Chief Information Officer Salzgitter AG
    topic: "Automotive 2.0: Optimization of business processes"
  • Volker Raupach, Vice President IT Europe Johnson Controls
    topic: "Reliable information in the automotive industry"
  • Michael Tschoepke, Chief Information Officer Keiper GmbH
    topic: "Variabalization in IT"
  • Darius Zand, ITA Chairman
    topic: "VDA/ITA Studie: IT trends in the automotive industry"